Best Selling Products
25152 9'2" HP
$1,765.00 USD
After many years of focusing on single fin longboards, we've started to see an uptick in the demand for a 2+1 high performance longboard and once we made it our...
25151 9'2" HP
$1,675.00 USD
After many years of focusing on single fin longboards, we've started to see an uptick in the demand for a 2+1 high performance longboard and once we made it our...
25139 9'4" CALIFORNIA SQUARE TYPE II
$1,750.00 USD
– Sold Out"My quest from the beginning was to make the ideal board for California’s point, reefs, and beach breaks. It’s has been a long process of making refinements, countless prototypes to...
25104 7'0" ALPHA PIN
$1,645.00 USD
This board's name derives from the first letter of the Greek alphabet, ALPHA, giving the nod to the late '60s when pintail shortboards first came on to the scene and...
25087 9'0" HP
$1,765.00 USD
After many years of focusing on single fin longboards, we've started to see an uptick in the demand for a 2+1 high performance longboard and once we made it our...
25086 8'10" HP
$1,655.00 USD
After many years of focusing on single fin longboards, we've started to see an uptick in the demand for a 2+1 high performance longboard and once we made it our...
25085 5'6" PUFFER FISH
$1,445.00 USD
The Puffer Fish was born from the idea of blending easy wave-catching with high-performance responsiveness. I set out to design an extra-wide, full round-nose fish — but with very foiled,...
BIRDWELL 400 WOMENS TRUNKS - FEDERAL BLUE
$115.00 USD
Building on our line of classic SurfNyl® boardshorts, the women's 400 is constructed using over 60 years of knowledge of making the world's best boardshorts. This short-length classic boardshort is...
SEEA NOA SURF SUIT - WINDSOR
$189.00 USD
The Noa Surf Suit offers both elegance and ease in the water. A high neckline and secure back zipper help keep you streamlined, while feminine paneling and waist darts create...
SEEA TOFINO ONE PIECE - COCO DORA
$155.00 USD
Retro glamour is back in the Tofino One-Piece! You'll look like an hourglass bombshell in this modern beauty that's reminiscent of vintage swimming costumes with a square-cut neckline, modest leg...
SEEA ARIANNE ONE PIECE - ZEST
$159.00 USD
A new silhouette for 2025, the Arianne One Piece features our stunning textured boucle fabric in a custom print. Arianne is a comfortable and functional one piece with pretty capped...
MIDFIN DANIELA MANINI CLASSIC - 9.75"
$115.00 USD
Daniella Manini is a whirlwind of color and creativity, seamlessly blending her artistic vision with the surf culture that pulses through the waves. Full story coming soon. Classic —...
MIDFIN JACK SOREN CLASSIC - 9.75"
$115.00 USD
Jack Soren is a Hawaiian artist whose work blends storytelling, surf culture, and the beauty of island life. His designs capture both the raw power and calm poetry of the...
MIDFIN ALLISON ROBERTS ORANGE CRUSH - 9.75"
$115.00 USD
Allison Roberts has spent 25 years designing for surf and skate — cutting patterns in downtown LA, creative directing shoots around the world, bringing color and story to some of...
MIDFIN MAHLOE CLASSIC - 10"
$115.00 USD
This isn't just another pretty fin. It's Maddy's love letter to those precious Hawaiian gems, where each curve channels the subtle color shifts of a perfectly preserved sunrise shell. We're...
MIDFIN THE EYE CLASSIC - 9.75"
$110.00 USD
Born from late-night noise, disposable camera flashes, and waves that never looked the same twice. The Eye is about awareness — the moment you start seeing differently. Its electric blue and burnt...
MIDFIN AKU BONE CLASSIC - 9"
$110.00 USD
The history of aku, or skipjack tuna, in Hawaii is deeply intertwined with the islands' culture, economy, and sustenance. For centuries, Hawaiian fishermen skillfully navigated the vast Pacific waters, employing...
MIDFIN FAIRWAY CLASSIC - 10"
$110.00 USD
This checkerboard fin and the golf collection is a subtle nod to those moments that capture the essence of pure, laid-back satisfaction. You know the feeling. It's that ice-cold beer...
MIDFIN SARCREATE RUDDER - 9.5"
$110.00 USD
– Sold OutSarcreate’s flowing lines merge power and grace, capturing the rhythmic pulse of the ocean itself. A performance fin adorned with her signature fluid style that speaks to every surfer's soul....
MIDFIN SARCREATE RUDDER - 10"
$110.00 USD
Sarcreate’s flowing lines merge power and grace, capturing the rhythmic pulse of the ocean itself. A performance fin adorned with her signature fluid style that speaks to every surfer's soul....
DANIELLA MANINI 8x10 PRINT - ENCINITAS
$30.00 USD
Daniella Manini is a Peruvian-born, California-based artist and graphic artist and textile designer. In her 20 years in the industry, she has had the pleasure of working with a number...
DANIELLA MANINI 8x10 PRINT - CARDIFF REEF
$30.00 USD
– Sold OutDaniella Manini is a Peruvian-born, California-based artist and graphic artist and textile designer. In her 20 years in the industry, she has had the pleasure of working with a number...
DANIELLA MANINI 8x10 PRINT - MOONLIGHT SUMMER
$30.00 USD
– Sold OutDaniella Manini is a Peruvian-born, California-based artist and graphic artist and textile designer. In her 20 years in the industry, she has had the pleasure of working with a number...
DANIELLA MANINI 8x10 PRINT - BEACONS SUMMER
$30.00 USD
Daniella Manini is a Peruvian-born, California-based artist and graphic artist and textile designer. In her 20 years in the industry, she has had the pleasure of working with a number...
25022 8'8" SUPER STOCKER
$1,755.00 USD
– Sold Out3/8' Darkwood stringer #532 tint T+B patch NO LAMS GP single box fiberglass fin inc.
25047 6'8" ALPHA MINI
$1,485.00 USD
– Sold OutAfter many successful years offering the midrange Alpha Pin single fin version, we re-worked the model by thinning it out, reducing the vee and adding a bit of double concave....
25084 5'2" PUFFER FISH
$1,330.00 USD
The Puffer Fish was born from the idea of blending easy wave-catching with high-performance responsiveness. I set out to design an extra-wide, full round-nose fish — but with very foiled,...
SEPTEMBER ALAIA SURF SUIT - ALOHA DUNE
$199.00 USD
– Sold OutDesigned in collaboration with our good friends at Alaia Mentawai The suit you put on and genuinely forget about. The Alaia is a retro inspired surf bodysuit with a scoop neck,...
SEPTEMBER JOSIE BOYSHORTS - RIVIERA PEACH
$88.00 USD
If you have ever wanted more coverage without feeling like you are wearing board shorts, the Josie is it. The retro boyshort cut is flattering in a way that most...
SEPTEMBER ISLAND BIKINI BOTTOM - LAVA RED
$86.00 USD
In collaboration with our good friend KASSIA+SURF The Lucky Bottom's sportier side. The Island has the same high waisted secure fit you already love but with contrast binding that gives...
SEPTEMBER ISLAND BIKINI BOTTOM - NINETIES BLUE
$86.00 USD
In collaboration with our good friend KASSIA+SURF The Lucky Bottom's sportier side. The Island has the same high waisted secure fit you already love but with contrast binding that gives...
SEPTEMBER VAI BIKINI BOTTOM - COLD BREW
$86.00 USD
That 90's energy but make it surf ready. The Vai is a high hip cheeky bottom with contrast binding that hits that sweet spot between retro and right now. The...
SEPTEMBER LUCKY BIKINI BOTTOM - ALOHA DUNE
$86.00 USD
The one you reach for every single time. SEPTEMBER's best selling high waisted surf bikini bottom stays exactly where you want it - on! No slipping, no adjusting, no overthinking....
SEPTEMBER LUCKY BIKINI BOTTOM - ALOHA CRYSTAL BLUE
$86.00 USD
The one you reach for every single time. SEPTEMBER's best selling high waisted surf bikini bottom stays exactly where you want it - on! No slipping, no adjusting, no overthinking....
SEPTEMBER RIVER BIKINI TOP - LAVA RED
$86.00 USD
In collaboration with our good friend KASSIA+SURF You want something with a little more edge than a basic bikini top. The River has a sporty retro cut with contrast binding...
SEPTEMBER LUCKY BIKINI BOTTOM - OCEAN BLUE
$86.00 USD
– Sold OutThe one you reach for every single time. SEPTEMBER's best selling high waisted surf bikini bottom stays exactly where you want it - on! No slipping, no adjusting, no overthinking....
SEPTEMBER RIVER BIKINI TOP - NINETIES BLUE
$86.00 USD
In collaboration with our good friend KASSIA+SURF You want something with a little more edge than a basic bikini top. The River has a sporty retro cut with contrast binding...
SEPTEMBER ATOLL BIKINI TOP - ALOHA DUNE
$86.00 USD
You know when you find a top that just works for everything? That is the Atoll. The bandeau fit looks clean and classic, the adjustable straps give you the support...
SEPTEMBER ATOLL BIKINI TOP - ALOHA CRYSTAL BLUE
$86.00 USD
You know when you find a top that just works for everything? That is the Atoll. The bandeau fit looks clean and classic, the adjustable straps give you the support...
SEPTEMBER ANANI BIKINI TOP - COLD BREW
$86.00 USD
The top that works for every body. The Anani has a sporty scoop neck silhouette that holds you in and looks genuinely good doing it. No adjusting, no slipping, no...
SEPTEMBER MOANA BIKINI TOP - OCEAN BLUE
$86.00 USD
You know that feeling when a top actually holds you in, looks good and you stop thinking about it the second you put it on? That's the Moana. The square...
SEPTEMBER BARREL DODGER CAP - DUNE
$32.00 USD
A soft sand-toned 'dad' cap built for the days you'd like to stay protected from the sun. Low-profile six-panel construction in washed cotton with a curved brim, adjustable back strap,...
SLOWTIDE SUNNY PONCHO S/M - SKY BLUE
$89.00 USD
– Sold OutThe Sunny Extra-Warm Towel Poncho in Sky Blue brings bright coastal energy to post-swim routines. Crafted from thick cotton terry, this absorbent towel poncho helps you dry quickly while staying...
SLOWTIDE SUNNY PONCHO S/M - TOAST
$89.00 USD
The Sunny Extra-Warm Towel Poncho in Toast pairs warm earthy tones with plush cotton performance. Made from heavyweight terry, it delivers dependable absorbency and cozy warmth after surf sessions, lake...
SLOWTIDE OSO PONCHO S/M - BLACK
$89.00 USD
Dark striped terry with a cozy, oversized fit that turns post-surf chills into something worth looking forward to. The kind of poncho you throw on and don't want to take...
SLOWTIDE OLINDA TOWEL - RETRO
$39.00 USD
A bold pink floral with a graphic, high-contrast energy that brings retro warmth to any beach setup. The kind of print that turns heads without trying. Plush velour front and...
SLOWTIDE BAILEY TOWEL - TOAST
$49.00 USD
Made in collaboration with artist Bailey Elder. Warm rust and cream waves with the same rich, textile-inspired character as the original Bailey. All the personality, built for performance. Sand-resistant and...
SLOWTIDE STRIPE TOWEL - KALE
$45.00 USD
Deep green and cream stripes with a clean, minimal confidence. Simple in the best way, and easy to reach for every time. Lightweight, sand-resistant, and made from recycled water bottles....